Investigating User Satisfaction, Risk Factors, and Challenges of Digital Wallets in the Kachchh Region

Authors

  • P. S. Hirani Professor and Head, Department of Commerce and Management, KSKV Kachchh University, Bhuj-Kachchh
  • J.R. Raiyani Assistant Professor, Department of Commerce, Tolani Commerce College, Adipur, Kachchh, Gujarat https://orcid.org/0000-0001-5424-4957

Abstract

The contemporary era has seen smartphones evolve into an indispensable part of daily life. The integration of technology enables users to conduct financial transactions and payments via smartphone applications, effectively transforming these devices into "Digital Wallets" or "Mobile Wallets." This study investigates the factors influencing users' decisions to embrace digital wallets for online payments and explores the associated risks and challenges. A structured questionnaire was distributed among 128 smartphone users utilizing digital wallets for online transactions, categorized by gender, age, and occupation. Out of 128 recipients, 100 responded to the questionnaire, addressing queries related to online payment preferences, influencing factors, and challenges encountered in digital wallet usage. The study employed quantitative methods, specifically ANOVA, to derive statistical insights from the respondents.

References

eMarketer. (n.d.). India to Become Second Largest Smartphone Market in 2016. Retrieved December 22, 2014, from http://gadgets.ndtv.com/mobiles/news/india-to-become-second-largest-smartphone-market-in-2016-emarketer-638128

(India Today, n.d.). After demonetisation, e-wallets strike it rich while India runs out of cash. Retrieved from http://indiatoday.intoday.in/technology/story/after-demonetisation-e-wallets-strike-it-rich-while-india-runs-out-of-cash/1/817932.html

Technewsexpert.com. (2016, November 23). After demonetisation, e-wallets strike it rich while India runs out of cash. Retrieved from http://technewsexpert.com/after-demonetisation-e-wallets-strike-it-rich-while-india-runs-out-of-cash

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Published

2023-11-04

How to Cite

Investigating User Satisfaction, Risk Factors, and Challenges of Digital Wallets in the Kachchh Region. (2023). International Journal of Multidisciplinary Analytical Reasearch (IJMAR), 9(1), 1-4. https://ssro.in/ijmar/index.php/1/article/view/11

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Articles

How to Cite

Investigating User Satisfaction, Risk Factors, and Challenges of Digital Wallets in the Kachchh Region. (2023). International Journal of Multidisciplinary Analytical Reasearch (IJMAR), 9(1), 1-4. https://ssro.in/ijmar/index.php/1/article/view/11